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About Willis Lane

Flower World invites you to take a wander through Willis Lane. We continue to lead the way with inspired wholesale giftware and furniture for the home and garden.


Willis Lane by Flower World promises warm, inspiring and luxurious living that inspires and styles your home. Willis Lane by Flower World continues to reward the retailer with standout products and our amazing price points.


Flower World was originally established in 1984, selling craft and artificial flowers. However, a lot has changed since then. Willis Lane by Flower World now offers furniture, homewares, home décor, wall art, and much more.


Willis Lane by Flower World adapts trends from all over the world to deliver the retailer the latest trends and collections.


We would love for you to visit our showroom located in Melbourne. Please call us on 03 9312 5499 to make an appointment.


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